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You want to develop key performance indicators to help but you don't know who to turn to for assistance in getting started. You know that competitors who base their decisions and programs on research tend to do better and increase their market share, so you want to start using data mining, focus groups and quantitative research to stay ahead of the game. |
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| Be Home Wise consulting services: | |
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Assist in developing key performance indicators (KPIs) such as count of new shoppers per community, percentage of traffic with realtors, percentage of sit-downs with salesperson, base and option revenue, etc. | |
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Help coordinate focus groups by assisting in the formulation of issues, instrument and screener design, and the selection of a facility and moderator. | |
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Aid in quantitative research using both online and traditional survey methods, including telephone interviews, mail surveys and consumer intercepts. | |
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Develop models for demand estimates and consumer segmentation using data mining. | |
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Contribute to feasibilities by providing segmented, submarket data, prospect profiles and economic data as a basis for performance projections. |
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