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If your prospects are ranked subjectively by your salespeople, several nightmare scenarios can result. The same salesperson may change criteria arbitrarily, or forget what criteria were used in evaluating individual prospects. Your salespeople at different projects may all have different criteria. The result, all too often, is that only your salespeople know who their best leads are, if even they know. |
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| Prospect ranking that everyone can rely on: | |
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Ranks prospects automatically based on their timeframe to purchase, contingencies and income. | |
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Qualifies prospects in real-time based on your actual project data. | |
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Allows ranking overrides on salesperson judgment after sit-down interview and exit survey. | |
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Sets ranking benchmark which both salespeople and managers can have confidence in. | |
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Focuses salespeople on prospects who are most likely to purchase, for enhanced critical path permission marketing and personalized selling. | |
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Provides overview for management of status of all prospects for performance reviews, supervision and "take-overs." |
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